Gaining the upper hand in the race to the top of the search results is a journey where the rules are always changing. Let the artistic and resourceful crew at Big D Creative join you as you improve your website with search engine optimization, professional website design, logo design, and a full suite of marketing features designed to help your business grow.
Your business's website isn't a static group of pages where you can breathe a sigh of relief after the design process is complete. Think of the Internet as something that's always changing, learning, and updating the rules by which it plays.
Google and its Algorithms
Every year or so, search engine titan Google changes its search algorithm, and the search engine marketing world goes a little crazy trying to figure out best practices and the new rules. Instead of guessing what you need to do to keep your website performing well on search results, let Big D Creative help as your SEO company.
SEO Best Practices
We'll show you how excellent SEO doesn't just pay attention to Google's "best practices," but that your audience, visitors, and customers are the most important considerations when building a successful site.
Stay And Click Awhile
Google places an incredible amount of value on a website that delivers what it says it will deliver. They increase the ranking of websites that encourage visitors to stay and click around for a while rather than hitting the back button a few seconds after arrival.
One feature of SEO services that many people already know about is how keywords work and how using the right ones in your web site's content is a key method in improving your site's visibility within search results. However, keywords aren't the only facet of optimization that's essential to healthy search engine marketing (SEM).
Other features that are essential to an SEO campaign include optimizing your site for quick loading speeds, infusing your site with valuable content, and maintaining active links, as well as local search optimization.
At one time, the simple exchange of links with other web sites along with some hastily placed keywords would ensure your site's rise to the top of search engine results. However, those old techniques aren't just dinosaurs today; Google will actually penalize your site if you engage in these tactics in the wrong way.
Today, your website must appeal to local customers, and this means claiming your local listings, as well as savvy social media marketing that engages customers on a local level.
The Internet remains a wild arena where fortunes are made and lost, but it's come quite a long way as far as search engine optimization is concerned. Get caught keyword stuffing, and Google will torpedo your website into the outer reaches of nothingness.
Finding the right keywords for your site and giving visitors valuable content are only a few of the methods you can use to get your web site in front of as many eyes as possible. If you're not already outfitted with a Facebook page, Twitter account, and Instagram feed, you're not doing enough to engage your customers.
We'll take you through each step of the search engine marketing process and show you why regular participation in social media and a well-maintained website are essential features of a site that's popular with search engines, as well as visitors. We'll look beyond initial visits and measure customer engagement with statistics like bounce rate, exit rate, and conversion rate.
If these terms sound new or strange to you, don't worry! We won't leave you in the dark as we optimize your website and social media accounts.
While Google will probably never reveal absolutely everything about how it grades websites, your SEO company is an invaluable ally as you redesign and improve your website with mobile-friendly features, responsive design, new content, and savvy e-commerce programming.
SEO with Big D Creative is just part of the package when it comes to optimizing your site for organic revenue growth, brand visibility, and customer engagement.